Romit Mehta


Andy Roddick - a(nother) product of the US media hype machine

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Finally, some ‘journalist’ (aka mainstream media, MSM) hints at what I have been saying for quite some time now - that Andy Roddick does not really have game, but is more a product of the media hype machine.

US is desperate to find some hometown heroes. Tennis is increasingly becoming an international sport with players from more and more countries making it to the main draws of Grand Slam events. In fact today I saw Sharapova playing someone from Madagascar!! (as a sidenote, all USA Network could come up with about Madagascar was their giant hissing cockroaches)

And whichever decent player comes around, the media jumps on them and pumps them up to no end. Roddick is certainly one of those hyped up players. I mean, he has a serve, but no all round game. He cannot for sure beat the top ranked players with just media hype. He’s got to perform and perform consistently to be able to justify the front page coverage he gets all the time.

Overrated.