Romit Mehta


Tablets

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I own an iPad 1. I love it. I love it because of three main reasons:

  1. Fantastic battery life: I don't really have to worry about plugging it in for an entire day's use. I really exceeds its rated battery life.
  2. iOS apps, specifically iPad apps: I used to own an iPhone. I bought several apps then. And since I have bought my iPad, I bought several apps which were specifically made for the iPad. My kids love their two pages full of games/apps.
  3. Form factor: Right, it is not a 7-incher that you can put in your jacket pocket or even back pocket of your pants, but it certainly is not as big as a laptop even a thin-and-light version. The iPad is thin enough and light enough to allow me to do casual computing tasks like looking up stuff on the internet (via browser or apps), checking and quick responding to emails, looking at my work calendar, etc.

There is another feature which is huge for the iPad: its price. Having the lowest capacity iPad start at $500 has now become essentially unbeatable at the moment.

Which brings me to iPad alternatives. Today I see virtually no company which can deliver a tablet with the price, the ecosystem and the battery life which will make me reconsider my iPad purchase.

What about the next Windows (Windows 8 for this post)? Some leaks have started coming out, and there were some rumblings earlier about the platform and the application model earlier.

I must say, I am just a little bit excited about how things seem to be shaping up for Windows 8. As I understand, Windows 8 will be running on all platforms (well, just exclude Embedded, Compact, etc.) including phones and tablets along with "normal" PC's. The core will be shared and most of the stuff will be modularized and will be included or excluded in the install based on the device. And most importantly, the UI will be different based on the device on which Windows is installed. The leaks show Metro-inspired tile-based UI for touch-centric devices like phones and tablets and a standard Windows UI for PC's. In this way they have taken the beauty of the Windows Phone UI and put it on core Windows which is good news for people like me who love Metro.

The common core and split UI makes a lot of sense - combine this with the fact that Windows 8 will run on low-power Intel CPU's like Sandy Bridge series and Oak Trail along with the newly announced ARM-based architecture support, it promises better battery life on Windows 8 devices. Already, my 3-year old PC can do instant on when I replaced my hard drive with an SSD drive. So tablets with Windows 8 and flash/SSD storage will have a decent form factor, good battery life and will not take 30+ seconds to boot up. So far, all awesome.

What about the ecosystem? Here's where it gets very very interesting. Windows Phone already has about 12,000 apps and the developer interest is increasing (maybe the Nokia deal has increased the interest, maybe not) and the Marketplace is adding apps at a pretty decent clip. All these apps are written in Silverlight so they should run on Windows 8 with minor adjustments rather than complete re-build.

At the same time, Microsoft is pushing extremely hard (esp. since the availability of Internet Explorer 9 with HTML5 and other modern web standards support) the concept of rich apps in the browser without plugins, even their own Silverlight. This push should ultimately result in a lot of apps that rely mostly on the cloud or webservices to be web apps rather than native apps.

And one last point re:app ecosystem - it would be reasonable to assume Microsoft will have a bridge for their existing Windows developers to port their apps to Windows 8 including enabling those apps to run on devices like tablets and where applicable, on phones. This is an if at the moment but safe to assume that there will be some path provided and enough time given to developers to prepare for the new Windows.

That was just app ecosystem. What about the media ecosystem? Well, they do have (in some countries at least) the much-underrated Zune Marketplace which has a pretty rich catalog of music, music videos, tv shows and movies. That marketplace, under whichever name it takes, should be a huge boost to the Windows 8 platform compared to its non-iOS competition. A media market owned by and fully supported by the platform maker goes a long way in creating a singular identity for the platform rather than having disparate music and movie stores from different providers.

What the big unknown (to me at least) is, is the price. Apple has a lock on some of the crucial components which go into making a tablet. This lock not only ensures that Apple gets a great deal on prices for those components for its own devices but it also puts a squeeze on the market supply, creating a spike in the cost for the same components for the other manufacturers. As a result, I am not sure anyone can truly compete with the iPad on price, given the current supply-demand situation.

Regardless, I feel there is more to be excited about a non-existent Windows 8 tablet than say the webOS Touchpad if it has no app support or a RIM Playbook if there is no music/movie store or an Android tablet because there is no such thing (there is a Motorola XOOM or a Samsung Tab or an HTC Flyer, but not an "Android tablet").

What do you think? @ me on twitter or put your comments here. Would love to discuss this fascinating period in our lives as we move from full-blown laptop PC's to more thin-and-light tablet type computing devices.